Using Mathematics for SEO Copywriting
1-day tutorial including case study examples and re-writing of existing web pages either found online or brought by attendees. Fee – $500 (US)
Instructor: Amy Munice
Bring your list of keywords, your web page URLS, and a list of your company’s top five competitors in the real world and their URLs.
You will learn:
- The superiority of sophisticated mathematical tools to identify best window of opportunity keywords and how they stack up vis-a-vis Google’s free AdWords “keyword” research tools
- AdWord reality check–and check and check again…
- Why a company or service portending to be a website optimization specialist’ just for your industry can NEVER provide the best service.
- How to use tools that grade you in real-time vis-a vis how well your copy does to help penetrate “personalized search” barriers to getting more site visitors
- Beyond web copy– how to use web competitive intelligence tools to guide writing of all communications published anywhere on the web by your company
- and more…
