Advanced SEO Analytics Course:
Web Competitive Analysis
3-day course designed for web professionals and C-Level Marketing executives directing online marketing initiatives who are in need of updated knowledge on how 2012 search engines work and how to use math-based linguistics tools for competitive advantages.
Instructor: Mike Marshall–
(the Expert Hired by the A-list of Internet Marketers and the man whom the US Patent Office hires to teach its patent officers how search engines really work!)
Next Class: May 30- June 1, 2012
Location: Raleigh, North Carolina, USA
Fee- –$1495.00
**NO COST BONUS SESSIONS FOR ALL WHO ENROLL HERE!!!
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All About Natural and Unnatural Link Building
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Essentials of Conversion Rate Optimization
Who Should Attend? Click to Find Out If this Class is for YOU
The 2012 Advanced SEO Analytics Course: Web Competitive Analysis “3-day course outline:
- why strategic decisions based on web competitive analysis tops reverse engineering Google or other search engine algorithms and other popular misconceptions about what is and is not relevant to evaluating and determining your site success;
- best practices for an organized approach to SEO giving the time and money you spend on optimization efforts the most efficient and highest return-on-investment;
- how crawlers are viewing your site and the current criteria used by search engines to determine your site “rankings”;
- major vs. minor vs. irrelevant on-page and off-page SEO factors are identified;
And Unique Instruction that no other SEO course provides…
- keywords tools built with superior mathematics and guaranteed to result in competitive advantages and also important business intelligence for other customer communications;
- demonstrations ofpage content analysis software that mines personalization algorithms for information on related terms (themes) important to rankings and the types of customers who come to your url;
- features of optimized blog or post content and optimized video</> posts that affect rankings;
- demonstrations of web competitive analysis tools ;
- social media and its impact on your share of traffic and your overall site metrics;
- rankings tool that will generate the list of competitors that really affect your company’s unique competitive landscape on the internet;
- how to x-ray any number of others competing for top positions with the same keywords— both their strengths and weaknesses– and the tools that are making it possible to chart a step-by-step process and solutions for improvement in rankings;
- optimized links and software giving a means to track the relative importance of building links in your company’s unique competitive landscape, as well as the types of links that matter most to your site and specific links to pursue;
- bonus content targeted for SEO professionals: tips on good project management, and planning and development of a professional career, the essential web competitive analysis technology, software and services that now are part of the essential SEO toolkit.
- shortlist: routine code check to be performed to identify any hidden coding problem
- case study examples of sites’ comparison and testing links and content additions to improve rankings
- reference materials (articles, books, documents, etc.) for further study


